Understanding “Carbon Neutral”


Written by: Taylor Stirling

 

The term “carbon neutral” is getting thrown around a LOT nowadays, and companies boast their neutrality (as they should!) on their marketing platforms. So what does it actually mean, and why is it important? 


Our increasingly eCommerce-centric shopping habits are placing more of a carbon burden on the planet through shipping and transportation logistics. This industry has become one of the top polluting services at about 10% of global CO2-e emissions. Carbon neutrality is helping relieve that burden. 


Carbon neutrality means having net zero emissions from business activities. Neutrality is essentially “cancelling out” the emitted carbon through offsetting. Offsetting can look like many different avenues of carbon sequestration, like planting regenerative agriculture, investing in carbon capture technology, community sustainability education, or preserving and growing biodiversity hotspots- which is what our shipping company, Sendle, does!


While carbon neutrality is a stepping stone in our fight against climate change, we need to look past just putting a bandage on our emissions.  We need to completely redefine the fossil fuel intensive model of eCommerce and scale carbon-zero shipping solutions to meet our growing consumer demands. 


Scoop Marketplace is continuously looking for ways to reduce our shipping footprint by partnering with innovative companies like Sendle, and putting more emphasis on serving our local community through pickups and deliveries. This year, our goal is to achieve 100% carbon neutral shipping with Sendle, and to seek out carbon zero companies to help us scale to growing demand.